Patrick Kennedy

Patrick is a freelance consultant, specialising in user experience and information architecture. He started in web development in the early 90s, including an early brush with FutureSplash, and worked on both front-end and back-end development for many years before becoming a full-time usability geek. Patrick is a big believer in the twin pillars of sound web design, web-standards development and user-centred design, though that fact tends not to work so well as a topic for dinner party small talk.

Speaker Details

Patrick has over a decade of experience in the digital media and web industry, and his expertise covers the following areas:

• information architecture
• ethnographic and design research techniques
• usability testing and evaluation
• prototyping and modelling
• information management strategy
• mentoring and training
• best practice web design and development

Patrick typically works with clients on projects such as evaluating the usability of records classification schemes, mentoring web teams on audience modelling, developing an intranet strategy and redesigning the information architecture for large websites and intranets.

Over the years, Patrick has advised a wide range of clients, across private and public sectors, both in Australia and the United Kingdom. Some of the recent clients Patrick has worked with are Canon, Geoscience Australia, the ATO, Sutherland Shire Council, Caltex, Freehills and the South Australian Police. Other organisations that Patrick has applied his expertise for include AMP, Arnott's, Cabinet Office e-Government Unit (UK), flybe (UK), Heineken, Hewlett-Packard, HFC Bank (UK), Kellogg’s, Optus, Panasonic, Porsche (UK), Renault (UK), Subaru, Tourism NSW, Transport for London (UK) and Woolworths. He also has experience working with several charitable and not-for-profit organisations.

Patrick is a member of the Usability Professionals Association (UPA),the Computer-Human Interaction Special Interest Group of Australia (CHISIG), the Web Standards Group (WSG), the Australian Interactive Media Industry Association (AIMIA) and the Web Industry Professionals Association (WIPA) and the Information Architecture Institute (IAI) as well as several smaller special interest groups.

Patrick holds a degree in Computer Systems Engineering from the University of Technology, Sydney. He is also a nationally accredited trainer, holding a Certificate IV qualification in Workplace Training and Assessment.

Read Patrick's blog at www.gurtle.com/ppov/